Erin Addesso is a dynamic leader and the CEO of Triple Threat Success, with over 20 years of expertise in sales growth, business strategy, and innovative product development. As a Certified 10X Sales and Business Coach, Erin helps businesses scale by implementing automated sales systems, relationship-based strategies, and advanced marketing tools to drive revenue and build strong, lasting client partnerships. With a diverse background in mortgage loan origination and leadership, Erin has worked with mortgage professionals and business owners, transforming their sales processes through streamlined, scalable solutions. Under her leadership, Triple Threat Success has launched innovative products such as LeadMachine+Ai Sales Software and Effortless Ai Content, designed to enhance sales operations and increase market differentiation for clients.

Erin’s career includes a successful tenure as Vice President of Sales at The Mortgage Co, where she built and led high-performing teams, and as a Mortgage Loan Originator, where she consistently exceeded targets and helped clients achieve their financial goals. Prior to her corporate career, Erin held leadership roles, including General Manager at 24 Hour Fitness, where she drove sales and production growth, and Assistant Women’s Basketball Coach at Monmouth University, where she mentored student-athletes and supported the team’s competitive success. Erin’s leadership and strategic vision continue to empower businesses to scale rapidly while maintaining authentic, relationship-driven connections with their clients.